Business Management

Description This comprehensive and engaging text presents the accumulated knowledge of strategic management scholarship in a way that is very accessible to students. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, c..

Description "Teach students how to work successfully in today's project management environment with Gido/Clements/Baker's SUCCESSFUL PROJECT MANAGEMENT, 7E. This best-selling text details how to organize and manage project teams -- from planning and scheduling to cost management. Revised ..

FAMILY BUSINESS provides the next generation of family business owners with the knowledge and skills needed for the successful management and leadership of the family enterprise. The author, Ernesto Poza, uses both text and cases to explore a diverse set of family firms, examining the interrelations..

DescriptionHuman Resource Management: Gaining a Competitive Advantage 12e offers comprehensive coverage of HRM concepts that teach students how to strategically overcome challenges and gain competitive advantage in the workplace. Based on the authors’ diverse research, teaching and consulting experi..

Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which desc..

ORGANIZATIONAL BEHAVIOR(ISBN: 9789814763981)..

Description:This enhanced ebook also contains a selection of additional interactive features specifically designed to support you in your study, including:Multiple choice questions with dedicated feedback at the end of key sections enabling you to test your understanding of what you have just r..

Description:For courses in brand management.Create profitable brand strategies by building, measuring, and managing brand equityStrategic Brand Management: Building, Measuring, and Managing Brand Equity looks at branding from the perspective of the consumer, and provides a framework that identi..

THE LEADERSHIP EXPERIENCE(ISBN: 9789814792431)..