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Marketing & Advertising

Brand: PEARSON EDUCATION Model: 9781488611179
International Marketing is a ground-up Australian text which has a unique and relevant perspective on the subject: looking through the lens of Australian and New Zealand export firms working with international partners as well as Asian businesses looking into Australia. By keeping local busines..
Ex Tax:RM141.00
Brand: CENGAGE LEARNING Model: 9780170241236
This fully revised 4th edition of Strategic Marketing: Decision Making and Planning continues to set a framework for marketing decision making as a part of a holistic approach to an organisation's strategic management. It integrates expanded theoretical coverage with a step-by-step guide to each sta..
Ex Tax:RM505.42
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