Description This second edition is tailored for the BC101 (Computer Application) subject taken by polytechnic students pursuing diploma programmes. It covers the essential topics on computers, computer software and the Internet in an accessible manner. Besides that, it presents procedures and ..
Motivate your students with a top-down, layered approach to computer networking Unique among computer networking texts, the Seventh Edition of the popular Computer Networking: A Top Down Approach builds on the author’s long tradition of teaching this complex subject through a layered app..
Description Computer Science for Matriculation Semester 2 Second Edition is a comprehensive coursebook written for students studying Computer Science in local matriculation courses. This coursebook aims to stimulate students’ interest in computer science and help them gain a firm understanding..
Description Computer Science for Matriculation Semester 1 2nd Edition is a comprehensive textbook designed for Computer Science students at local matriculation colleges. It complies with the latest Matriculation Computer Science Semester 1 syllabus. The text is presented in an easy-to-understa..
Description Balancing principle and practice—an updated survey of the fast-moving world of computer and network security Computer Security: Principles and Practice, 4th Edition, is ideal for courses in Computer/Network Security. The need for education in computer security and related t..
Description Concise Principles of Company Law in Malaysia, 2nd Edition, is a clear, logical and current examination of Malaysian company law. Thoroughly updated to reflect all legislative changes since the last edition, the text includes legislative provisions, recent cases, law reform initiat..
Description The text that set the standard for consumer behavior study. Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies. Table of Contents PART I:..
Beyond Consumer Behavior: How Buying Habits Shape Identity Solomon’s Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives. Solomon looks at how possessions influence how we fee..
In this new and fully updated Seventh Edition of Corporate Finance: Principles and Practice, the key principles and mathematical techniques are clearly explained step–by-step and put into practice through numerous vignettes which take a closer look at real-world and well-known companies. New to ..
Description This is a comprehensive textbook catered for students in Accounting, Business, Economics and Finance pursuing the subject at the degree level, mostly in the senior years. It aims to equip students with the concepts, principles and approaches of corporate finance, and thus enable th..
Features Taking an international perspective to corporate finance, the latest edition of Corporate Finance and Investment is a highly-regarded and established text for students who want to understand the principles of corporate finance and develop the key tools to apply it. The ninth..
Description Ross/Westerfield/Jaffe/Jordan's Corporate Finance: Core Principles and Applications was written to convey the most important corporate finance concepts and applications at a level that is approachable to the widest possible audience. The concise format, managerial context and d..