A First Look at the Malaysian Legal is a textbook to replace the current title, An Introduction to the Malaysian Legal System. This book is a textbook for undergraduate law students studying this subject. This book can also be used by business, banking, finance and economics students taking law as a..
This publication provides a concise yet comprehensive guidance on the essentials of Malaysian taxation to enable a working understanding of the law and practice of taxation in Malaysia. It explains the core tax concepts and principles, including tax administration of self-assessment system, residenc..
Description A Quick English Reference< is a useful reference for students learning the language and also for adults who need English in their everyday lives. It is also a good source of reference for teachers who wish to support and supplement language teaching in class. The book has b..
Description Introduction and Advancement in C++ Programming Absolute C++ is a comprehensive introduction to the C++ programming language. The text is organized around the specific use of C++, providing students with an opportunity to master the language completely. Adaptable to a wide ..
Description Accountancy Mathematics for Matriculation Semester 2 is a comprehensive coursebook written for students studying Accountancy in local matriculation colleges. This coursebook aims to help students gain a firm understanding of important principles and concepts in mathematics relevant..
Description Accountancy Mathematics for UiTM 3rd edition is specially written for first year students at Universiti Teknologi MARA who are pursuing Diploma in Accountancy as well as for students in other institutes of higher learning who are pursuing professional courses like finance, business..
Description The 10 th edition of this market-leading text offers an accessible, effective introduction to key accounting and finance topics. With a focus on decision making, Accounting and Finance for Non-Specialists teaches you how to apply your learning to real-wo..
Description Accounting for Decision Making and Control provides students and managers with an understanding appreciation of the strengths and limitations of an organization’s accounting system, thereby allowing them to be more intelligent users of these systems. The Ninth Edition demon..
Description Accounting for Non-Accounting Students delivers a highly accessible and comprehensive guide for those who have had little to no previous knowledge of accounting. Using clear and non-technical language alongside companion illustrations, up-to-date articles and questions, it off..
Description Accountancy Mathematics for Matriculation Semester 1 is a comprehensive coursebook written for students studying Accountancy in local matriculation colleges. This coursebook aims to help students gain a firm understanding of important principles and concepts in mathematics relevant..
Description Increase the relevancy and effectiveness of marketing communications Advertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers. Covering advertising, public relations, direct marketing, promotion, and mo..
Table of ContentsPART I: THE ENVIRONMENT OF BUSINESS MARKETING.1. A Business Marketing Perspective.2. Organizational Buying Behavior.PART II: MANAGING RELATIONSHIPS IN BUSINESS MARKETING.3. Customer Relationship Management Strategies for Business Markets.4. Segmenting the Business Market and Estimat..