DescriptionFor International Business courses.A concise but thorough review of essential concepts and techniques.The Cavusgil/Knight/Riesenberger author team's new textbook A Framework of International Business concentrates on new realities in international business, emerging markets, and small and ..
The full text downloaded to your computerWith eBooks you can:search for key concepts, words and phrasesmake highlights and notes as you studyshare your notes with friendseBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), av..
Description The long-anticipated revision of this best-selling text offers the most comprehensive, up-to-date introduction to the theory and practice of artificial intelligence. Features Nontechnical learning material The Internet as a sample application for intellige..
A reader-oriented approach makes scientific concepts relevant and relatableFor this edition, original author John Pinel is joined by new co-author Steven Barnes, an educator, researcher, and visual artist who brings his knowledge to bear on the updated 10th Edition.Throughout Biopsych..
A balanced and holistic approach to business analyticsBusiness Analytics teaches the fundamental concepts of modern business analytics and provides vital tools in understanding how data analysis works in today's organisations. Author James Evans takes a fair and comprehensive, approach, examini..
For the past two decades, business communication has been in a constant flux, with email, web content, social media, and mobile devices changing the rules of the game. Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips students with the fundamental s..
Technology and communication intersect to prepare students for the workplace, Business Communication Today continues to demonstrate the vital connection between recent technological developments and modern business practices. Each new edition addresses the most essential changes in technol..
DescriptionBusiness Correspondence, Second Edition introduces adult ESL students to the proper formats and approaches to use in basic office communication. It offers students extensive contextualized practice, while extra grammar and punctuation exercises boost students' basic English skills. Each c..
The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for businesses -- and a need for change in introduction to business courses and texts. Business Essentials captures the widespread significance of these developments and presen..
Features Introduce students to basic biological concepts Teach and assess students’ scientific literacy and reasoning skills Engage non-science majors by emphasizing the relevance of biology to everyday life Show students the connections between key biological themes Table ..
DescriptionFor students taking assessment courses in the educational psychology or tests and measurement departments.Written with energy and wit, this reader-friendly text discusses practical ways in which teachers can use well-written tests to improve their effectiveness in the classroom.Exploring ..
Motivate your students with a top-down, layered approach to computer networking Unique among computer networking texts, the Seventh Edition of the popular Computer Networking: A Top Down Approach builds on the author’s long tradition of teaching this complex subject through a layered app..
DescriptionA practical, readable text that introduces readers to basic counseling skills and emphasizes counselor development and counseling diversity.Counseling Strategies and Interventions, now in its eighth edition, is a comprehensive, skills-oriented, and pragmatic text that provides students wi..
DescriptionCutting Edge is the best-selling adult course known throughout the world for its practical approach to task-based learning. Combined with a comprehensive grammar and skills syllabus, the course has a strong emphasis on vocabulary and pronunciation. Self-study CD-ROMs and software for inte..
Digital Fundamentals, Eleventh Edition, continues its long and respected tradition of offering students a strong foundation in the core fundamentals of digital technology, providing basic concepts reinforced by plentiful illustrations, examples, exercises, and applications. The text’s teaching and l..
Discrete Mathematical Structures, Sixth Edition, offers a clear and concise presentation of the fundamental concepts of discrete mathematics. Ideal for a one-semester introductory course, this text contains more genuine computer science applications than any other text in the field.This book is ..
DescriptionEAP Now! English for Academic Purposes, 2nd Edition prepares students with the necessary English language skills required for academic study at university and/or college.FeaturesAll four skills are practised in a single bookTasks guide students through situations and assignments that simu..
Lively and fun to read, Ecommerce 2020 Business, Technology and Society is an in depth, thought provoking introduction to e commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Face book, Goo gle, Twit ter, and Ama zon illustrate ..
For two-semester courses in Principles of Economics.The Relevance of Economics Through Real-world Business ExamplesOne of the challenges of teaching Principles of Economics is fostering interest in concepts that may not seem applicable to students’ lives. Economics makes economics relevant b..
DescriptionProviding complete, step-by-step coverage of the 2008 Edexcel GCE Biology specification, this is the official Student Book for the concept-led approach to the specification. Written by experienced examiners, it offers students motivating and relevant content to improve exam performance an..
DescriptionEdexcel’s Revision Guide for the 2008 Edexcel GCE Biology specificationSuitable for both concept- and context-led approaches, this Revision Guide is Edexcel’s resource for the 2008 Edexcel GCE Biology specification.‘ResultsPlus’ feedback draws on real past exam data to help students avoid..