Description:This enhanced ebook version of of Accounting and Finance for Non-Specialists also contains a selection of additional interactive features specifically designed to support you in your study, including:Multiple choice questions with dedicated feedback throughout each chapter..
Description:For one- or-two-semester courses in business statistics.Give students the statistical foundation to hone their analysis skills for real-world decisionsBasic Business Statistics helps students see the essential role that statistics will play in their future careers by using examples ..
Description:For undergraduate or graduate business students. A balanced and holistic approach to business analytics Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data a..
Description:For undergraduate and graduate courses in consumer behavior.Strategic applications for understanding consumer behaviorConsumer Behavior, 12th Edition explores how the examination and application of consumer behavior is central to the planning, development, and implementation of..
Description:Industrial Organisation: Competition, Strategy, Policy provides a thorough treatment of the core concepts and theories underlying the economics of industrial organization. In this new fifth edition, the authors use an array of empirical examples and case studies to analyse the ..
About the bookFor courses in Intermediate MacroeconomicsHelp students understand macroeconomics in theory as well as practiceMacroeconomics: Policy and Practice, Second Edition draws on the rich tapestry of recent economic events to help students understand the policy issues debated by the media and..
DescriptionFor one/two-semester introductory courses in vibration for undergraduates in Mechanical Engineering, Civil Engineering, Aerospace Engineering and Mechanics Serving as both a text and reference manual, Engineering Vibration, 4e, connects traditional design-oriented topics, the introduction..
Description: For a one-semester, undergraduate-level course in Internal Combustion Engines.This applied thermoscience text explores the basic principles and applications of various types of internal combustion engines, with a major emphasis on reciprocating engines. It covers both spark ignitio..
DescriptionFor courses in Marketing Research at two- and four-year colleges and universitiesAn engaging, do-it-yourself approach to marketing researchEssentials of Marketing Research: A Hands-On Orientation presents a concise overview of marketing research via a do-it-yourself approach that eng..
Description (1 Year Subscription Only)The sixth edition of Financial Accounting: Reporting, Analysis and Decision Making, 6th Edition (Carlon et al.) has been written specifically for the Australian and New Zealand markets and presents accounting in a cutting-edge interactive digital ..
Description:For undergraduate courses in corporate finance or financial management.Help students practice and connect to real-world financial decisionsFundamentals of Corporate Finance offers a practical introduction to modern-day core principles, arming students with a problem-solving methodol..
Description:About the book Use the most current information to prepare students for their field· Emphasis on Global Issues reflect today’s increasingly global business environment, including:· The importance of joint cost allocation in creating a tr..