Description:This enhanced ebook version of of Accounting and Finance for Non-Specialists also contains a selection of additional interactive features specifically designed to support you in your study, including:Multiple choice questions with dedicated feedback throughout each chapter..
DescriptionFor one- or-two-semester courses in business statistics.Give students the statistical foundation to hone their analysis skills for real-world decisionsBasic Business Statistics helps students see the essential role that statistics will play in their future careers by using examples d..
Description:For undergraduate or graduate business students. A balanced and holistic approach to business analytics Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data a..
DescriptionFor undergraduate and graduate courses in consumer behavior.Strategic applications for understanding consumer behaviorConsumer Behavior, 12th Edition explores how the examination and application of consumer behavior is central to the planning, development, and implementation of ..
DescriptionIndustrial Organisation: Competition, Strategy, Policy provides a thorough treatment of the core concepts and theories underlying the economics of industrial organization. In this new fifth edition, the authors use an array of empirical examples and case studies to analyse the s..
DescriptionFor a one-semester, undergraduate-level course in Internal Combustion Engines.This applied thermoscience text explores the basic principles and applications of various types of internal combustion engines, with a major emphasis on reciprocating engines. It covers both spark ignition and c..
DescriptionFor one/two-semester introductory courses in vibration for undergraduates in Mechanical Engineering, Civil Engineering, Aerospace Engineering and Mechanics Serving as both a text and reference manual, Engineering Vibration, 4e, connects traditional design-oriented topics, the introduction..
DescriptionFor courses in Marketing Research at two- and four-year colleges and universitiesAn engaging, do-it-yourself approach to marketing researchEssentials of Marketing Research: A Hands-On Orientation presents a concise overview of marketing research via a do-it-yourself approach that eng..
Description (1 Year Subscription Only)The sixth edition of Financial Accounting: Reporting, Analysis and Decision Making, 6th Edition (Carlon et al.) has been written specifically for the Australian and New Zealand markets and presents accounting in a cutting-edge interactive digital ..
DescriptionFor undergraduate courses in corporate finance or financial management.Help students practice and connect to real-world financial decisionsFundamentals of Corporate Finance offers a practical introduction to modern-day core principles, arming students with a problem-solving methodolo..
DescriptionUse the most current information to prepare students for their fieldEmphasis on Global Issues reflect today’s increasingly global business environment, including:The importance of joint cost allocation in creating a trade war between poultry farms in South Africa and the United ..
Description:The full text downloaded to your computerWith eBooks you can:search for key concepts, words and phrasesmake highlights and notes as you studyshare your notes with friendseBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free d..